RE:Advertise – the project

Words, words, words. We are surrounded by them. An ever present visual in the landscape. Billboards everywhere telling us what we ‘want’. Slogans seeping into our collective consciousness. But hey! How about we try and take control? Can we take the words from those advertisers and manipulate them to say something that is important to each one of us? There lies the challenge. We’ve collected words from advertising billboards in the area surrounding the Site Gallery and are seeking participants to do just that – to adapt the words into a meaningful message. To RE:advertise.*

*Cutting & sticking technique involved (as used by David Bowie) – how can you resist?
Come see us! Here’s where we’re at over the next week…..

Tuesday 7th Feb

– Opening night 6pm-7pm – come and try our our subvertising project.

Wednesday 8th Feb

– Abi @ Central Lending library 5-7pm

Thursday 9th Feb

– Smizz at the gallery/ Abi @ Castle Market in the morning with Ruthie Ford

Friday 10th Feb
– Smizz in gallery from 12 until close– hosting/welcoming guests as well working on subvertising & making google map.
– Abi in gallery (or Sheffield Students Union tbc) from 4.30pm-5.30pm

Saturday 11th Feb
– Abi in gallery from 11 (collaborating with Lyn until 1.30pm on Hidden Landscapes Creative Process Workshop and then joining Smizz).
– Smizz in gallery from 12 until close– hosting/welcoming guests as well working on subvertising aesthetics challenges and where 2 take it next with Abi

Tuesday 14th Feb
– Smizz in gallery from 12 until close/ Abi in gallery from 1pm until close– hosting/welcoming guests as well working on subvertising: beginning to collate
participants work into a publication

Wednesday 15th Feb
– Smizz in gallery from 12 until close– hosting/welcoming guests as well working on subvertising: beginning to collate participants work into a publication
– Abi & Smizz at Sheffield Central Lending library from 5.30-6.30pm

Thursday 16th Feb
– Smizz in gallery from 12 until close / Abi in gallery from 1pm until close – Re-creating selected statements, preparing for closing event

Sat 18th Feb
– Closing event stuff in gallery from the late afternoon.

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